3 Ways to Create Amazing First Impression

According to a research, it takes only one tenth of a second for a person to form a first impression about another person, situation or something else, like, say, a business, which he encounters for the first time. Speaking of this, the first impression leaves a deep print in the mind of every new customer. It depends on whether it’s […]

Effective sales p.1: The three key elements

Most of the people who deal with trading or are a part of a sales team, see the telephone as a burden – it gets heavy and uncomfortable when has to be used for cold calls. This reaction revolves around the people’s fear of rejection. Truly, not much people are brave enough to put themselves in a position open for […]

The 3 ways to make the Telemarketing a vital part of your Marketing Mix

What does your Marketing mix contain? Maybe your online presence has a big part in it, or maybe you are a fan of the more traditional advertising with TV and radio ads. But when was the last time you thought about telemarketing and its role in your marketing mix? When was the last time you paid attention to your “phone […]

The 3 Myths of Cold Calling

As everything else, the telemarketing world is moving on and evolving all the time. So you shouldn’t be surprised if your cold calling techniques get less and less effective over time. It’s just because they are outdated. So, in order to stay ahead of your game and on top of the competition you will need to change your approach. And […]

Is Telemarketing the right thing for your business?

There is no doubt that in the modern world the telephone is one of the fastest ways to grow your sales and a vital part of any marketing strategy. The rapid growth of telemarketing stimulates marketers from all around the world to search for different applications of this tool and include it in their business.
But if you are still wondering […]

Outsourcing your telemarketing – what you need to focus on

Outsourcing your telemarketing may seem a bit tricky thing to do, because you want to achieve the results you don’t have the people or the finances to otherwise achieve in-house, and you also want to be sure that the outsourcing company you chose is on the same track as you and will represent your company in a way that is […]

Cold Calling Works Just Fine

Most people connect the phrase “cold calling” with something unpleasant, whether they make or receive the call. Most of the times, agents that don’t like to do cold calling justify their refusal by saying that it doesn’t actually work. But the thing is – cold calling works just fine, you just have to do it right.

And to make it work, […]

5 Smarter Ways to Approach Cold Calls

Picking up the phone and trying to make a sale to someone who doesn’t know you is a tricky process. It is called cold calling and takes a lot of time and effort to master. The truth is, most people in marketing and sales dread cold calling, however, it is one of the most powerful sales tools, when done right. […]

Cold Calling: Best Practices

When it comes to cold calls and lead generation, most companies face the same problem – they don’t know how to get to the right person in the targeted company in order for the call to be effective. Often, the person that needs the product or the service is on different organizational level than the person that can actually make […]