In order to be successful, a company needs to focus its efforts onto the entire staff – from managers to employees. The irreplaceable link in this chain are the salesmen – they are the face of the company, they bring new customers and future revenue depends on them. Achieving better results is directly linked to the proper performance of traders, […]
As everything else, the telemarketing world is moving on and evolving all the time. So you shouldn’t be surprised if your cold calling techniques get less and less effective over time. It’s just because they are outdated. So, in order to stay ahead of your game and on top of the competition you will need to change your approach. And […]
Most people connect the phrase “cold calling” with something unpleasant, whether they make or receive the call. Most of the times, agents that don’t like to do cold calling justify their refusal by saying that it doesn’t actually work. But the thing is – cold calling works just fine, you just have to do it right.
And to make it work, […]
Picking up the phone and trying to make a sale to someone who doesn’t know you is a tricky process. It is called cold calling and takes a lot of time and effort to master. The truth is, most people in marketing and sales dread cold calling, however, it is one of the most powerful sales tools, when done right. […]
Let’s be honest here, cold calls are a source of angst for the small business owners. They take a lot of time and you end up with one quality lead, if you are very lucky. It’s like 100 to 1 – one lead for every hundred calls you make. See, angst. And you sit there and think ”It shouldn’t be […]
When it comes to cold calls and lead generation, most companies face the same problem – they don’t know how to get to the right person in the targeted company in order for the call to be effective. Often, the person that needs the product or the service is on different organizational level than the person that can actually make […]