Whether your product is a software, a home appliance or something else, it needs some kind of technical support, which your company (as a manufacturer) should provide. The technical support is vital for a product’s life, but this is not the only benefit – customers like responsive support and their feedback can be quite useful whether you develop a new […]
One of the biggest challenges companies face nowadays is generating high-quality leads for their sales department. Most CMOs are under increasing pressure, because lead-generation is actually one of the most important processes a B2B company should develop, because providing your sales force with quality leads means staying in business.
But if lead generation is so important, then why so many companies […]